The Opportunities

During the winter 2013-2014, Hjördis Hugrún & Ólöf Rún wrote the book: The Opportunities. Driven by the desire to bring forth role models and show the opportunities that education in a technical field can bring, Hjördís Hugrún (engineer, the daughter) and Ólöf Rún (journalist, the mother) embarked on the journey of interviewing 50 successful Icelandic women in Tech.

The interviewees work across the globe, 14 abroad: at Pinterest in San Francisco, Bloomberg New York, EA Games Stockholm, Native Instruments Berlin, JP Morgan London, Boeing Seattle to Amazon in Luxembourg and McKinsey in Copenhagen, -and 36 in Iceland, from all major industries and institutions, highlighting the breadth of the opportunities in technology.

The interviews focus on the career path, how the interviewee decided on what to study, how they got their dream job, and tips on achieving happiness and joy from your work.

From the publishing party: authors- Hjördis Hugrún Sigurðardóttir & Ólöf Rún Skúladóttir, with the world’s first woman who was democratically elected as president; Vigdís Finnbogadóttir, president of Iceland 1980 to 1996.

So far the book is only available in Icelandic, for all requests please contact

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